Reach greater heights and attract more website traffic with complementary channels
Learn how to use complementary channels to improve the performance of your digital marketing strategy.
Learn why so many businesses achieve such little organic reach and engagement on Social Media and how your brand can avoid the same fate.
Find out how to use email marketing (eDM’s) to nurture users along the customer journey. Discover how to use Display advertising to attract past visitors back your website and keep your brand front of mind.
Learn how to use Facebook, Instagram, YouTube and more to add a personal touch to your brand. Understand how algorithms work on each Social platform so you can avoid the common problem of little organic reach and engagement. Learn how to use Facebook Business Manager and other platform tools to set up a business page and start growing page followers.
Discover how to build an email list and how you can use eDM's to turn website visitors and subscribers into customers. Learn how to ensure your email campaigns achieve strong open, click-through and engagement rates. Apply email automation to the customer journey so your brand can stay with customers even after they've left your website.
Find out how Display Ads can bring past visitors back to your website. Discover different audience and website targeting options available and strategies to improve the performance of your Display campaigns. Learn the key differences between the Google Display Network and larger Programmatic-based advertising options.
Learn digital marketing in five steps